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Online Reputation Management For Business
In this post I will define some components of our online reputation management strategy for business. At Mobilize Mail our reputation management experience has been honed though our ownership of...
View ArticleIs Your Team Damaging Your Business Reputation?
A good reputation is one of the most valuable assets a business can own, and it can be the deciding factor that either makes or breaks a company in the marketplace. The trouble with a reputation...
View ArticleSocial Media Outcry – GAP Reverts Back To Old Logo
GAP was keen on a new logo – however there was a public outcry on social media and they made the decision to revert back to the old logo. Listening and reacting in favour of consumer feedback is...
View ArticleWho Is Talking Your Business Down?
We accept not all news is good news yet when it comes to comments about our business we do expect all of them to be positive. Negative sentiment is hard to deal with. It’s not always easy to be...
View ArticleCrisis Management – It All Starts With A Plan
Managing your Business’s online reputation requires a well thought out strategic plan and time to execute. Check out this scene called Crisis Management – with Actors Gregory Peck and Dean Jagger. Read...
View ArticleSEO To Grow Your Sales & Manage Your Reputation
What is SEO and why do I need to know? Our website is optimised for Search so do we need to do more to get found when our intended audience is searching online for services or products - the answer is...
View ArticleTop Search Engine and Top Search Term of 2011
Online Reputation begins with where you rank on the various search engines available on the internet. The search engine that has the greatest market share is Google and so really it is important for...
View ArticleHow Does Astroturfing Effect Your Brand
It is hard not to feel a little bit paranoid when you read about Astroturfing and corporate trolls! But it is real and it is a tactic of some PR businesses and some of your competitors may be using...
View ArticleHow Effective is Article Marketing?
Article Marketing - once a print media tool has now become a great option for online and email marketing. Your Email Marketing NZ strategy should include article marketing where you can link to...
View ArticleThe Importance of Link Building in Articles
When using articles or blogs to put your brand out in the internet marketplace, make sure the links you use are relevant and of the highest quality. This natural linking will help your brand get found...
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